TAKING ON NEW CLIENTS - Q4
TIKTOK ADS MANAGEMENT
TikTok ads built for revenue.
TALK TO US
Tell us a little about your business.
Add a few more details
Helps us come prepared.
ARE YOU CURRENTLY RUNNING PAID ADS?
Who CURRENTLY Manages Your ADS?
WHICH PLATFORM ARE YOU CURRENTLY ADVERTISING ON?
Select all that apply.
WHAT IS YOUR CURRENT MONTHLY AD SPEND, OR THE BUDGET YOU’RE AIMING TO REACH?
Our minimum monthly ad budget for new clients is £3,000.
THE PROBLEM
The ad account is only one part of the picture.
A low cost per lead doesn't mean much if the enquiries are poor quality or never become customers. Audience, creative, landing pages, tracking and lead quality all affect the same result — so we manage them together.
01
The wrong audience
Budget gets wasted putting ads in front of people who were never likely to become customers.
We build audiences and creative around the people most likely to become customers, not the cheapest available attention.
02
Weak landing pages
Good prospects arrive on pages that don't give them enough reason to enquire.
We improve or build landing pages when the website is holding campaign performance back.
03
Poor-quality leads
Not every conversion is a good conversion. Campaigns can look strong on paper while still generating the wrong type of customer.
We optimise towards lead quality and real business outcomes — not simply the lowest CPL.
03
Tracking that doesn't tell the full story
Leads may be showing as conversions, but that doesn't tell you which ones became customers or generated revenue.
We connect conversion and revenue data so decisions are based on what actually makes money.
01
TikTok ads campaigns
Smart+, sales, lead generation, Spark Ads and retargeting campaigns built around your goals.
02
Creative & hooks
Native, creator-led video produced and tested in batches against the customers we want to attract.
03
Landing pages
Conversion-focused landing pages where the existing website isn't doing the job.
04
Conversion tracking
TikTok Pixel, Events API, forms, purchases and other meaningful actions tracked properly.
05
CRM & revenue tracking
Where possible, connecting leads back to customers, sales and revenue.
06
Ongoing optimisation
Regular work on budgets, audiences, creative rotation and the conversion journey.
WHAT WE MANAGE
Everything your TikTok ads performance depends on.
What we’ve delivered for our clients.
CASE-STUDY RESULTS
Real performance from two accounts we manage.
★★★★★
“Been working with Tom & Alis for many years now and the business has seen huge growth over that time. I’ve worked with others in the sector and they aren’t in the same league, we are talking Premier league vs Sunday league in the gulf between them. Couldn’t recommend them highly enough.”
Samuel Davies — Founder, UK Minis
★★★★★
“The guys at Supercharged have been amazing in helping us scale month on month! Their ad management and help with content, website changes, growth etc. has been brilliant! Looking forward to another huge year of growth! Thanks guys.”
Ash Harrison — Founder, Creo Studios

TOM & ALIS — FOUNDERS
WHY SUPERCHARGED MEDIA
Your account stays in experienced hands.
Managed by experienced people
Your campaigns are managed by people who have spent millions across TikTok, Meta, Google and other paid channels. No junior account managers learning on your budget, and no strategy being passed down through layers of a team.
We look beyond the ads
We bring advertising, landing pages, tracking and reporting together so we can see what is actually generating leads, customers and revenue — not just clicks and platform metrics.
FAQ
The questions we get asked most.
TikTok ads are managed through TikTok Ads Manager and appear alongside organic content across the platform. Unlike Google Search, where you are often capturing existing demand, TikTok is usually creating demand by putting your business in front of people before they actively search for it.
Strong creative, accurate tracking and enough conversion data help TikTok understand who is most likely to take the action you want.
Organic TikTok content is published to your profile and distributed through TikTok's recommendation system without paying for delivery. Paid TikTok ads give you control over budget, campaign objectives and optimisation.
The two can work together particularly well. Strong organic posts can also be promoted through Spark Ads.
TikTok can work particularly well when your product, service or offer can be communicated visually and there is enough content to test different creative angles.
It is often a demand-creation channel rather than purely demand capture, so it can also help you reach potential customers before they start actively searching.
No. TikTok's audience extends well beyond teenagers and very young adults.
Whether TikTok is right for your business depends more on whether your target customers are using the platform and whether your offer can be communicated effectively through the content.
Yes. TikTok can generate leads through native lead forms or by sending people to your website.
Because people may discover your business before actively searching for it, qualification, lead quality and speed of follow-up are particularly important. We focus on what happens after the enquiry rather than chasing the cheapest possible CPL.
Yes. TikTok can be a strong acquisition channel for e-commerce businesses, particularly where products demonstrate well through video.
Performance depends on the product economics, creative, website conversion rate, tracking and campaign structure.
They can. B2B campaigns often have a longer buying journey and need stronger qualification and CRM tracking.
Where possible, we measure performance against qualified opportunities and customers rather than form submissions alone.
It depends on the business. Meta has a more established advertising ecosystem, while TikTok can be particularly strong where video and creative play a major role in the buying decision.
For many businesses, the best answer is not one or the other. TikTok and Meta can complement each other and reduce reliance on a single paid social channel.
Often, yes. The two platforms can reach customers in different environments and give you more creative and audience data to work with.
If Meta is already performing well, TikTok can provide another route to scale rather than simply moving budget from one platform to another.
Not universally. The better platform is the one that acquires customers profitably for your business.
TikTok tends to rely heavily on strong video creative, while Meta supports a wider mix of formats and often has more historical conversion data available. We compare the commercial performance rather than choosing a platform based on preference.
Yes. We review the existing campaigns, creative history, tracking and conversion data first.
We then decide whether the account can be improved in its current structure or whether parts of it need rebuilding.
Yes. We can set up the account, campaign structure, TikTok Pixel, Events API and initial creative strategy from the beginning.
We will typically need the appropriate access to your TikTok Business Center, Ads Manager account, TikTok account and tracking setup.
Depending on the project, we may also need access to your website analytics, CRM or e-commerce platform.
We handle the creative strategy, concepts, copy, design, editing and ad variations using the content and assets you provide.
TikTok is particularly content-heavy, so the more good-quality video, product footage, customer content and raw material we have to work with, the more creative angles we can test.
We are not a media production agency, so filming and photography would normally need to come from your team or an external production partner.
It depends on what needs to be set up before launch.
If we are using existing content, TikTok lead forms or an existing website that is ready to convert traffic, campaigns can often go live relatively quickly. If the project also includes landing pages, a website build, tracking work or more complex integrations, onboarding will naturally take longer.
We will give you a clear timeline based on the actual scope of work.
We start by understanding what happened and reviewing the account properly.
Poor TikTok performance can come from the campaigns, creative, tracking, website, offer or what happens after the enquiry, so we look at the full journey before deciding what needs to change.

Hi, I'm Tom, the founder at Supercharged Media. I handle new enquiries myself, so if you have a question about growing your business, ask me.
Or call 07531 353479