Othello Taxis
Explore how we transformed a local Taxi company's website and online visibility.
The goal.
Generate more digital booking enquires for a Stratford-upon-Avon, taxi company.


The strategy.
We revamped Othello Taxis’ website with a content-rich design to clearly showcase it's different vehicles and services, ensuring it met local customer needs.
A user-friendly online booking system was integrated, streamlining the process and reducing reliance on phone calls and emails.
Strategic promotion of the Othello Taxis app throughout the site encourages downloads and for customers to make their own booking without requiring contact from the Othello Taxis customer service team.
Targeted SEO efforts focused on key local search terms, improving visibility and driving consistent organic traffic.
We've changed the Google Ads campaign from an automated bidding model to focus entirely on Google search ads helping Othello Taxis reach the right audience and attract new customers.
The results.
The integration of the online booking system and app has streamlined reservations, enhancing convenience for customers.
The revamped, user-friendly website has improved the overall experience and conversion rate, making it easier for clients to explore services and book taxis.
Overall digital bookings have increased since our new website went live for Othello Taxis.

Tom and his team totally rebuild my company's website and has done a great job and they have finished well within the deadline and within budget!
Andy - Othello Taxis
What we've achieved through Facebook ads for some of our other clients:
Frequently asked questions.
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